---
title: "Keep marketing research, examples, and results as Markdown | Keep"
description: "Save positioning notes, competitor pages, customer language, examples, and campaign results as clean Markdown you can search and reuse."
canonical: "https://keep.md/uses/marketing"
language: "en"
---

# Keep the proof behind your marketing.

Save competitor pages, customer language, useful examples, positioning notes, and campaign results. Keep turns the source material into searchable Markdown for you and your AI agents.

[Get Keep for $10/month](https://app.keep.md/signup)

01.

## Turn scattered inputs into a working brief.

Save the market signal when you find it, keep your decision beside it, and let each campaign session start from the same source material.

[**Collect the evidence**Save competitor pages, swipe files, ad results, customer language, and campaign examples in their original form.](https://keep.md/docs/capture)[**Add your own thinking**Write the positioning, decision, or campaign idea in a note and link the sources behind it.](https://keep.md/docs/notes)[**Find the relevant signal**Search the full library by words or meaning when you need proof, examples, or language for the current brief.](https://keep.md/docs/search)[**Keep decisions current**Update a living positioning or campaign note and keep a clear history of every change.](https://keep.md/docs/notes#review-changes)

02.

## Ask what's working. Get an answer with evidence.

The agent answers from your saved results and competitor pages, then applies the positioning note before anything gets drafted.

### What's working in our paid placements?

-   **Results:** Ad performance note, revised 28 Jul
-   **Competitors:** 3 saved landing pages
-   **Swipe file:** 12 rated examples

**What the library says:**

Newsletter placements beat paid social on every run this quarter. Your note flags the two creatives that carried it.

Competitor pages lead with pricing. Your positioning note argues to lead with the workflow instead.

From 2 notes and 15 saved items.

[Read the search docs](https://keep.md/docs/search)

03.

## The strategy, the swipe file, and what actually worked.

A campaign ends. Its research, results, and useful examples stay available for the next launch.

[**Competitor tracking**Save competitor pages, ads, and launches as you spot them, so the current picture stays searchable.](https://keep.md/docs/capture)[**Swipe file**The ads, posts, and pages you rate become clean, searchable source material.](https://keep.md/docs/x)[**Positioning and messaging**Maintain the current audience, problem, promise, proof, and language in a note that can change without losing history.](https://keep.md/docs/notes)[**Campaign results**Record what each experiment did while it's fresh. The next campaign starts from what worked.](https://keep.md/docs/notes#review-changes)

04.

## Questions about marketing material in Keep.

### What marketing context should live in Keep?

The positioning note, customer language from calls and threads, competitor pages, campaign examples you rate, and the decisions behind past launches. Anything an agent would otherwise make up, write down once.

### Can agents write in our voice?

They can see the examples you saved, the copy you rated, and the positioning note that says what to lead with. Drafts start from your language instead of generic filler.

### Does context from one campaign help the next?

Yes. Research, decisions, and useful examples stay searchable after a campaign ends, so the next launch and the next agent start from what worked.

## Keep the research behind your next campaign.

[Get Keep for $10/month](https://app.keep.md/signup)

[Read the capture docs](https://keep.md/docs/capture)